About Clarity

We are a team of marketing professionals who love working with our clients to create robust solutions to their marketing challenges and to the dramatic changes taking place around us all.

Being a group of experts in the essential disciplines of marketing strategy, research, branding, emarketing, lead generation, and campaign delivery  we can tackle most challenges you can throw at us.

Most important of all – we're experts in getting results for people like you - ambitious, enthusiastic business people seeking real and sustained growth.

 

Who we do it for

Working with a diverse range of clients stimulates the creativity and innovation we believe is vital to meeting the challenges presented by our rapidly changing economy. Our clients range from professional services to professional bodies, local to international, high tech to no tech, retail to webtail, long established to start up.

Our clients include Charles Wells (pubs and brands); Spitalfields E1 (retail); Nomad Travel & Outdoor (retail); E A Shaw (retail/property); T.M.Lewin (retail); Saffery Champness (chartered accountants); Hoodless Brennan (stockbrokers); Natural England (public sector); Logan Energy (technology); Grosvenor (property); Courtyard Group (healthcare consultany) and Oakleigh Consulting (change management consultants).

 

What we do

Like them, you may need us for:

  • An objective professional perspective to evaluate how to get more out of your marketing spend
  • Specialist or leading edge marketing skills especially web 2.0 emarketing expertise
  • Additional resources to spearhead or supplement a new business venture
  • A safe pair of hands or indeed creative mind to handle a specific challenge or campaign

 

Why ethical and effective?

With no vested interest in any one marketing channel, we put together campaigns using the combination of disciplines that best meets your goals. Our aim is to create best practise campaigns that will benefit all your stakeholders and produce the best possible results for you. That’s why we call what we do "ethical and effective" marketing.

 

Taster & tailored products

We want you to enjoy working with us right from the start so we’ve devised simple, low cost taster versions of our services as well as totally tailored options. These include:

  • Marketing Benchmark
    Objective evaluation and ideas for maximising your marketing investment from £3,950
  • Marketing Route Map 
    A tailored programme to help you achieve your strategic goals. This could include audit, research, strategy, workshops, planning, resources review and implementation.
  • Rough Guide to New Markets
    Research and market evaluation at your finger tips.
  • Fast Answers Surveys
    Online and or telemarketing research that delivers instant feedback from £1295
  • In-depth Customer Insights
    Great for testing ideas for competitive differentiation, branding or marketing campaigns
  • Brand Impact Evaluation
    Feedback on the equity and value in your brand together with ideas to enhance it further from £2,450.
  • Brand Strategy
    Tailored programme to help you achieve your branding goals. This could include research, naming options, design of new brand and roll out.
  • eMarketing Effectiveness Audit 
    A must for everyone! With the dramatic changes taking place around us, this review establishes how best to shift your strategy and the results you can expect with best practise web 2.0 emarketing . From £2,450
  • Customer Acquire 
    A robust programme for quality lead generation
  • Creative Communications
    We can help turn ideas into action whether you want a new brand identity, brochures, newsletters, events, PR, direct marketing, enewsletters, websites, search engine optimisation etc etc – just name it!

 

Clarity rules for your piece of mind

Plus, with our “Clarity Rules” your mind should be totally at ease in dealing with us & if not, just shout!

  1. Talk is cheap – in fact its free!
    There is no clock ticking when you talk to us. We only bill for action and that is always agreed with you first.
  2. No surprises – except if its your birthday
    Together we will agree what needs to be done and how much it will cost – and that’s what you will be billed.
  3. If it ain’t broke – we won't fix it
    Our job is to add real value to your marketing and we want you to be so happy with us you use us time and time again. So we will only recommend enhancements that will work (as our clients will testify).
  4. If we don’t know where you’re going, we’ll be lost
    We know the value of sitting down and working through with you the objectives and outcomes for each assignments. After all, how will we know we’ve got there if we don’t?
  5. If you are happy with us - tell us, if you’re not – tell us
    We thrive on your compliments as our website shows but we know we will only keep on delighting our clients if we keep on & on improving what we do for you.
  6. Where there’s a will, there’s a way even if there’s only a skimpy budget
    We don’t always need a big budget to make a big impact. Talk to us about your challenges and see if we can help – after all, talk isn't just cheap - it's free!

 

What our clients say about us

Andrew Baker, Chairman, Hoodless Brennan:
“We are delighted with our new brand identity and website. We know that it’s soundly based; Clarity has guided us through the process from research and consultation through to values, architecture, names and designs. Now we are onto our next big challenge – making the most of our strong brand and the seismic shift towards emarketing. Again we are being lead by the team at *Clarity who combine creative and cutting edge skills with a practical can-do attitude that gets results with the minimum pain!”

Peter Wells, Retail Sales and Marketing Director, Charles Wells:
“I just wanted to reiterate how delighted I am with the results of the strategy process, new brand and website development that Clarity have been working on for us. Clarity has helped us articulate and deliver a real and valuable competitive differentiation.”